Privacy policy


Privacy Policy for Agrolab A/S

Last Updated: 18/11/2024


Agrolab A/S (“we,” “our,” or “us”) is committed to protecting your personal data and ensuring transparency about how we collect, use, and safeguard it. This Privacy Policy explains how we process your data in accordance with the General Data Protection Regulation (GDPR) and other applicable laws.


1. Data Controller

The data controller responsible for processing your personal data is:

Agrolab A/S
Store Landevej 14
5580 Nørre Aaby
Denmark
Email: Agrolab@Agrolab.dk
Phone: +45 64 40 65 75


2. What Personal Data We Collect

We may collect the following types of personal data:

  • Contact Information: Name, email address, phone number, and mailing address.
  • Account Information: Details provided when signing up for newsletters or other services.
  • Website Usage Data: IP addresses, browser types, pages viewed, and interaction data (via cookies and similar technologies).
  • Marketing Preferences: Information about your subscription preferences and interests.
  • Other Data: company name, job title.

     


3. How We Collect Your Data

We collect data through:

  • Direct interactions: When you sign up for newsletters, contact us, or provide information voluntarily.
  • Automated technologies: Cookies, tracking pixels, and analytics tools.
  • Third parties: e-mail marketing tools and Google Analytics.

4. Why We Process Your Data

We use your data for the following purposes:

  • Providing Services: Responding to inquiries, delivering newsletters, and managing your account.
  • Marketing: Sending promotional emails about Agrolab’s services, events, or industry updates.
  • Analytics: Understanding website traffic, improving our services, and analyzing user behaviour.
  • Compliance: Ensuring adherence to legal requirements.

5. Legal Basis for Processing

We process personal data under the following legal bases:

  • Consent: For newsletter subscriptions or marketing communications.
  • Legitimate Interests: For internal administrative purposes, website analytics, or customer service.
  • Contractual Obligations: To fulfil contracts or agreements with you.
  • Legal Compliance: To comply with applicable laws and regulations.

6. How Long We Retain Your Data

We retain personal data only as long as necessary for the purposes outlined in this Privacy Policy or as required by law. Retention periods include:

  • Contact Information: until consent is withdrawn.
  • Analytics Data: up to 26 months.
  • Marketing Data: Until you opt out or withdraw consent.

7. How We Protect Your Data

We implement technical and organizational measures to protect your personal data, including:

  • Data encryption and secure servers.
  • Access controls to limit data access to authorized personnel.
  • Regular audits and updates to security protocols.

8. Sharing Your Data

We may share your data with:

  • Service Providers: e-mail marketing platforms, web hosting providers.
  • Regulatory Authorities: If required by law.

We will not sell or rent your personal data to third parties.


9. Your Rights

You have the following rights regarding your personal data:

  • Access: Request a copy of your personal data.
  • Correction: Correct inaccuracies in your data.
  • Erasure: Request deletion of your data, subject to legal obligations.
  • Objection: Object to data processing for specific purposes.
  • Data Portability: Request transfer of your data to another controller.
  • Withdraw Consent: Withdraw consent for marketing communications at any time.

To exercise these rights, contact us at Agrolab@Agrolab.dk.


10. Cookies and Tracking

For details on how we use cookies, please see our Cookie Policy.


11. International Transfers

If we transfer your data outside the European Economic Area (EEA), we ensure appropriate safeguards are in place, such as:

  • Standard Contractual Clauses.
  • Binding Corporate Rules.

 


12. Updates to this Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The latest version will always be available on our website.

 


13. Contact Us

If you have questions or concerns about this Privacy Policy or our data processing practices, please contact:

Agrolab A/S
Store Landevej 14
5580 Nørre Aaby
Denmark
Email: Agrolab@Agrolab.dk